The Spring
Collection Has Landed

Take our party-ready looks for a spin—they're kid-loved for all the fancy details and parent-approved for the easy care.

meet the

Bailey Shorts

Ready to move with a stretchy waist and comfy fit, our new French terry Bailey Shorts withstand plenty of tumbling on the playground (and in the wash).

New Arrivals Are Here

Say hello to our new lineup of everyday essentials in new colors, flattering fits, and the comfiest-ever fabrics.

Snuggle-Soft Baby Favorites

Girl Clothing

Effortless dresses, playful prints, and fun fall styles.

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Boy Clothing

Cuffable pants, so-soft tees, and pieces that'll last season after season.

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Baby Clothing

Organic onesies, cozy sweaters, and comfy pull-on pants.

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Monogram Shop

Add a nickname, initials or monogram to help
kids keep track of their own stuff—and get
things back when they're lost.

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Bingo Baby Short, Seafoam Bingo Baby Short, Seafoam
Best Seller
Color Print Options
+ 10 more colors more
Bingo Baby Short, Blue Bingo Baby Short, Blue
Best Seller
Color Print Options
+ 10 more colors more
Pencil Case, Signature Dot Pencil Case, Signature Dot
Monogrammable
Color Print Options
Willie Baby T-Shirt, Marine Stripe Willie Baby T-Shirt, Marine Stripe
Monogrammable
Color Print Options
+ 5 more colors more

Cozy-Comfy Sets

Remy Sweatshirt, Nautical Red Remy Sweatshirt, Nautical Red
Color Print Options
+ 1 more colors more
Bailey Short, Nautical Red Bailey Short, Nautical Red
Color Print Options
Remy Sweatshirt, Dusty Blue Remy Sweatshirt, Dusty Blue
Color Print Options
+ 1 more colors more
Chris Jogger, Dusty Blue Chris Jogger, Dusty Blue
Color Print Options
Bailey Short, Dusty Blue Bailey Short, Dusty Blue
Color Print Options
Remy Sweatshirt, Ocean Animal Parade Remy Sweatshirt, Ocean Animal Parade
Monogrammable
Color Print Options
+ 1 more colors more
Chris Jogger, Ocean Animal Parade Chris Jogger, Ocean Animal Parade
Monogrammable
Color Print Options
Remy Sweatshirt, Navy Remy Sweatshirt, Navy
Monogrammable
Color Print Options
+ 1 more colors more

Best Baby Gifts

Curated sets that give joy all year round.

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Kid-Approved Bundles

Head-to-toe looks that guarantee smiles.

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New Arrivals

Playful prints, sweet ruffles, swingy dress & more.

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Everyday Essentials

Designed to wear on repeat.

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Matching Moments

Outfits for the cutest sibling photo ops.

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Baby crawling towards camera wearing Missy Jumpsuit

The Softest Organics

Look-good, feel-good comfiness.

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Growable Faves

Crafted to last two growth spurts.

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My Oso Rewards

In the Press

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InStyle Press Banner
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One ultrasoft tee my son loves is the Willie T-shirt by San Francisco-based Oso & Me. The fabric is soft and silky while still having structure.

–Youngna Park, New York Magazine

What Makes Us Special

Functional Design

We design cute, comfy pieces you and your little one can mix, match and make their own. Created with a just-right fit at every developmental stage, our put-together styles feel good, look good and keep up with daily life with kids.

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